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The opinions expressed herein are my own personal opinions and do not represent my employer's view in any way.


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Total Posts: 60
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  Friday, July 09, 2010

This week we’re going to extend some awesome resources for high quality information about SEO. The more you educate yourself on SEO and, to some degree, stay current on industry trends the more you will understand what we are talking about when discussing your campaign (if not a client yet, your soon to be campaign).

Also, just a quick follow up on last week’s blog post…if you didn’t go to the Peninsula in Newport Beach on the Fourth of July last Sunday, you missed out. I have been a couple of times prior; however, this year took the cake. I would highly recommend going next year if you have not been on the fourth.

1.       seomoz.org/blog

Seomoz.org is my top pick for useful information about the industry. Theirs is one of the most interactive, current and enlightened blogs around. With new blog posts every day, a “who’s who” list of clientele and a full staff of experts constantly researching and staying on top of the industry trends, it’s difficult to find a blog post that isn’t meaningful.

Their signature blog entry is called White Board Friday. Every Friday, they post a video blog about whatever topic is hot at the time. The videos are usually hosted by rand fishkin, CEO of seomoz.org.

2.       mattcutts.com/blog/

For those that don’t know, Matt Cutts is the head of Google’s web spam team. Yes, he actually works for Google. In a way, this is kind of an inside source, however, he is careful not to divulge too much information as his disclaimer clearly states.

The information he offers is typically on the very technical side of SEO and its usually most helpful to web developers working on the backend side of SEO. That being said, his blog is an excellent resource for staying up to date and collecting valuable information to throw in your arsenal of knowledge.

3.       seobook.com/blog

This site is an excellent resource. They have tons of educational information and offer some very valuable teachings for those that are trying to understand the SEM jargon.

I would highly recommend that you at least glance at some of these resources so that you can understand your campaign with us a little better. The more information you have, the more you understand the importance, necessity and benefit of the work we are doing for you.

Search Engine Marketing is a lot of work. It takes years of experience, trial and error and continued education. Our team is proud to serve you and we are always trying to assist our clients in achieving a higher level of education and understanding.

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