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The opinions expressed herein are my own personal opinions and do not represent my employer's view in any way.


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Comments: 36



  Saturday, July 17, 2010

The internet is filled with many directory resources. Many of them are a complete waste of time, money and can even potentially harm the success of your site. The search engines are constantly looking for the low quality, sneaky efforts of site owners to advance their websites.

I once had a conversation with an ex technology executive at IBM who is now involved with a small outside venture. We were talking about link building strategies and he said some things that (after some extensive research and investigation) were absolutely appalling to me. He was talking about a black hat technique called article spinning and he was also talking about mass directory submission.

After doing some extensive research of my own, Ive come to learn how incredibly detrimental techniques like these can be. I learned a valuable lesson from my interactions with this man: Age, experience and position does not mean

Solution: Always go for quality rather than quantity. Here is a list of the top 3 paid directories to submit your site to.

1.       www.dir.yahoo.com

The Yahoo Directory is one of the oldest and best directories on the web. It offers high authority and valuable links back to your site and can also drive a fair amount of traffic to your site.

The cost to submit to this directory is a onetime fee of $299.95.

2.       www.botw.org

Best of The Web Directory is a very high quality and high authority directory. Directories like this are an absolute must to submit your site to.

The fee for this directory is the same as Yahoo…onetime fee of $299.95.

3.       www.business.com

Business.com is a very well established and respected directory. It has been around for a very long time and holds a great deal of weight with the search engines.

The cost of inclusion for this directory is a onetime fee of $299.00

The benefit of submitting to directories is that you gain increased internet exposure, back links and an increase of relevant traffic.

We encourage all of our clients to submit to these directories in addition to www.dmoz.com and any high authority industry specific directories.

Happy Friday and enjoy your weekend!